People have all sorts of reasons for blogging. Some people just use blogging as an outlet to emote their thoughts and feelings. Some bloggers want attention. Some bloggers just enjoy writing. However, at the end of the day, I think that most bloggers just want to have their blog read. Payperpost bloggers are probably even more interested in this, because having a large number of readers of your blog usually translates into better Alexa and PR rankings which equals more money. My guess is that with Argus's new statistics engine, blog traffic will become even more important to those wanting to make money using Payperpost.
On that note, I thought I'd throw in a few idea on how to drive more traffic to your blog. I'm not planning on giving you an exhaustive list of things you can do. I'm just going to point out a few things I've seen which help drive traffic to my blogs.
For a new blogger, I'm pretty sure that most bloggers agree that the easiest way to get some readers of your blog is to comment on other blogs that are similar to yours. Many of you new bloggers may be wondering how you find other bloggers with similar interests. It's quite easy. I personally prefer to use Google's Blog search, Technorati is also popular, but there are hundreds of other blog search engines out there. Do a search on your favorite thing and start reading what other people have to say about it. The hidden secret to this method is that the more blogs you read and comment on, the more ideas you'll have to write about on your blog. I recently heard that to be a great writer you have to be a great reader. It's definitely true.
Second, use good keywords in your blog title. If your blog is designed right (which most are), the title of your blog post is one of the most important factors in where you're ranked in Google and other search engines. My wife is horrible at this. I've tried to teach her to create creative titles with good keywords, but she doesn't care. Here's a few of her recent blog post titles "Fixed" "Ebb and Flow" and "Identical Twins." These simple titles won't help at all in getting Google to send traffic your way and would you rather read a blog post called "Fixed" or "My Wretched Computer Has Finally Been Saved?" A well written blog title is like a headline in a newspaper. Make one that people will want to read and Google will find unique.
My final suggestion today is to interact with other bloggers on the PayPerPost forum. Not only is there a whole section on marketing and promotion, but interacting with other bloggers on the forum is a great way to find new readers. I know that the forum is the way that I've found many of the blogs that I read and comment on regularly. Not only will this drive traffic and readers to your blog, but you will also create interesting friendships with people around the world or even your own backyard.
There are hundreds of other ways to get new readers and increase traffic to your blog. We'll cover those later. Until then, these three things will help make your blog happy.
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