PayPerPost, The Consumer Generated Advertising Network, announced today that it has successfully completed its first payments to bloggers who have participated in the company's blog advertising service. PayPerPost launched a heated debate last month when it announced it would pay bloggers in exchange for writing about products and services. Bloggers get paid to blog about "opportunities" created by advertisers, ranging from consumer electronics to travel destinations. Thousands of bloggers and hundreds of advertisers flocked to the service in the initial month, creating a plethora of opportunities for bloggers to make money.
The site requires that each blog advertising post remain live for 30 days prior to payment. The bloggers who made posts in the first few days began receiving payment this weekend. "We are absolutely thrilled with the success we have seen in the first month," commented Ted Murphy, founder and CEO of PayPerPost. "Despite the controversy, our service has taken a strong hold with both advertisers and bloggers. We have received wonderful feedback that has helped us shape the future of PayPerPost.com and I am very excited by the progress we have already made."